The Cure FC History

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Club America, aka: thecurefanclub.com - an unofficial fanclub dedicated to the Cure! Cure news & Cure fan activities worldwide!

"It started with a dedication..." in 1997 when at fifteen years old Heather Pray formed Club America - Cure Fan Club.  After persuading her father to buy four tickets for The Cure's gig at the present day Compaq Centre in Houston, Texas, she along with her unassuming friends from church youth group traveled the short distance and sat in the first row of the upper promenade.  Visions of carousels and swirls of bright lights, an occasional gaze aided by binoculars with wails of both instrumental and humanlike tones led to the "lost in admiration" feeling Heather would succumb to for a few years in her late adolescence.

Her desire to find Cure fans in what she felt at the time, a cowtown of a city lacking any diversity whatsoever, prompted her to create a website to meet other Houston Cure fans.  Not one to feel any sort of confinement in a situation nor allow someone else's lack of confidence to stand in her way, she marched forward to make it national (and with time, international).

Her first step included an e-mail to the one mysterious individual behind thecure@thecure.com e-mail address.  A brief history provided by a few correspondences gave Heather the information she needed to create the paths in which she would follow to bring the fan club to a successful position.

The population in June 1997 reached twenty-five kind individuals and Heather assigned the daunting task as to what this organization would forever use as a title.  And with your brilliant intelligence, Club America ranked high in popularity leaving names such as Six Different Ways and The Upstairs Room in its dust.

As time moved on and key contacts took formation, Heather allowed Club America to progress in size and departments.  Her research of fan clubs in various genres of music (including fan clubs of Tori Amos, Shania Twain, Suede and others), she formed a subgroup of dedicated fans referred to as Regional Leaders.  Although the 1996 release of Wild Mood Swings did not cause The Cure's popularity to peak like previous albums, there existed and continues to this day, a dedicated fanbase whom at times amaze others at their usual selfless dedication to indtroduce to the unknowing what drives their excitement and admiration for a rather private band.

With a few guidelines, Heather allowed each Regional Leader to take it upon themselves to promote The Cure in their area of residence.  This department lasted for a while and led to events such as viewings of Mike Leigh's film 'Career Girls', Cure-themed nights with give-a-ways at local nightclubs, tea parties and the successful listening parties all around the world for the 2000 release of 'Bloodflowers', which made an impressive mark in sales with 70,000+ units sold in its first week of release in the USA alone.


Club America continued to grow (eventually inflating to over 2500 subscribers) and with the help of others allowed many more opportunities for items to be given away and/or made available to Cure fans.  The selfless and dedicated volunteering of Wili Engel is one such example, who continues to co-operate Club America and has been a vital mentor and saving grace in the past and current direction of the fan club.  Many others will remain anonymous but Heather acknowledges that without their help and guidance, her occasional disappointment in her inabilities would lead to the destruction of this small, non-profit empire.

If anything has kept Club America running (which obviously surpasses any sort of technological equipment needed to bring this site on-line...) it is the many encountered faces Heather tried to meet whilst journeying to places around the world.  Even though lack of any sort of organization-related revenue exists, the small price to pay to see a smile and sign of appreciation on another's face makes the personal donation of time and money worth the smiles and words of thanks and is what keeps Club America around even to this day.  Consistency in any matter of life plays a major role in Heather's life and she refuses to allow any hindrance to block her desires...for too long anyways.

Without having to try to entice you to read much further, Heather extends her gratitude to all, including:  the fans, her parents (who thought her former bedroom was too frightening to enter at night because of the sea blue eyes staring back at them); the 3 unsuspecting friends who were not as intrigued by the gig but endured days, months...okay two years of endless banter about The Cure, The Cure and their management for their kind hospitality and invited challenges, WEA/Elektra, Fiction UK, Polydor and last, but definitely not least, her partner in past and future development of Club America, Wili Engel - aka: AnnaMosity.

Where things will go are as questionable and perplexing (but not necessarily as worthy) as The Cure's existence as a band year by year.  Heather occupies a lesser role in the website, but focuses more on the business end whilst the layout, design and content of the site rests in the hands of Wili.

If anything, this has been a great learning experience.  Heather's experiences with The Cure and other artists, whether well-known or not, present her with the fun, interesting and at times ugly side of the music industry.  Although at times, she feels the need to disassociate herself completely, she overcomes whatever obstacle and hopes to pursue a doctorate of jurisprudence in entertainment law upon completion of her undergraduate studies.

--by crimsa hallow

 

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